How Snappt centralized training & cut video production time from 13 hours to minutes

"Clueso helped us cut video editing time from 13–17 hours to just a few minutes. What once took an hour per minute of editing can now be completed in just a few minutes. The AI voiceover is a game-changer, eliminating reliance on mobile voice recordings and the tedious audio-video syncing process. With Clueso, everything is seamlessly streamlined into one single platform."

— Brooke Baldwin, Senior Client Support Specialist

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What is Snappt, and what content creation roadblocks did they face?

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Snappt provides a critical service to property managers and landlords by identifying fraudulent rental applications. Snappt team faced significant challenges in creating and updating training and support content. They struggled with slow turnaround times, inconsistent audio quality, and dependency on their product team for content updates. The key challenges they faced were:

• Inconsistent Audio Quality – Voiceovers were recorded on mobile phones, leading to poor and inconsistent sound quality. Any mistakes required re-recording entire sections, making the process time-consuming.
• Manual Audio-Video Syncing – Syncing audio with video requires multiple tools and manual effort. Even minor changes meant extensive editing, slowing down content production.
• Time-Consuming Video Creation: The process of scripting, recording, editing, and reviewing used to take 13-17 hours per training video. As per the Snappt team, it was almost one hour of video editing per minute of video manually.
• Inability to Update on-the-fly: The existing system did not allow for quick updates, making it difficult to keep the knowledge base current with product enhancements, forcing the team to spend excessive time on content creation. The support team needed to wait for a while to push out the content.
• Scattered Knowledge Base: Training materials were disorganized, leading to inconsistent customer experiences and difficulty in accessing critical information.
• Security Concerns: Snappt required restricted access to training content for their customers and prevent competitors from obtaining proprietary information.

These challenges underscored the need for a streamlined, scalable content creation and hosting platform.

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How Clueso transformed their videos and documentation creation

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Clueso revolutionized Snappt's training content creation and content hosting by addressing each pain point directly:

• Tackling Inconsistent Audio: Clueso enabled Snappt to record training videos and add AI voiceovers without needing specialized recording equipment. This eliminated dependency on key team members to record their audio. 
• Slashing Time-Consuming Creation: With an intuitive interface, Snappt’s team no longer had to juggle multiple tools for scripting, recording, and editing. Clueso enabled a seamless screen capture, video editing, and publishing experience. 
• Facilitating on-the-fly content updation: With Clueso, the support team could instantly push new updates. With new features and functions being rolled out, Snappt’s Knowledge Base platform could be updated quickly.
• Centralized Knowledge Base: Clueso offered a centralized Knowledge Base platform where the training videos and articles would be hosted. This allowed Snapp's team to have control.
• Content Security: Clueso provides an authenticated knowledge base, which means only users who log in to the Snappt platform can access the knowledge base, making their content more secure.

By removing content bottlenecks and simplifying updates, Clueso empowered Snappt to maintain high-quality, up-to-date training materials effortlessly.

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“We wanted more standardized and formal training content. Clueso helps us keep everything in the same tone and style, so our videos look more professional. Clueso brings the consistency and standardization we need for our brand.”

— Ben Jacobson, Manager - Customer Success

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The transformation after adopting Clueso

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Since adopting Clueso, Snappt has achieved game-changing improvements:

• Real-Time Updates: What once took weeks can now be changed instantly with just a few clicks.
• Significant Time Savings: Video refresh time dropped from 13-17 hours to a fraction of that, thanks to AI-powered automation.
• Consistent, High-Quality Video: AI-generated narration eliminated inconsistencies, improving customer experience and content professionalism.
• Empowered Support Team: The support team now has direct access to updated training materials, eliminating reliance on the product team.
• Central Knowledge Base: No more scattered training materials.
• Content Security: Access to the knowledge base is restricted based on user logins.

Clueso has become Snappt’s go-to tool for creating and managing training content. By drastically reducing turnaround times and enabling seamless updates, Clueso ensures Snappt’s training and marketing content keeps pace with its rapidly evolving platform. This, in turn, empowers their customer support teams to operate independently and efficiently - delivering a better experience for their customers.

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“Clueso’s knowledge base transformed how we manage training. We went from scattered, outdated materials to a secure knowledge base accessible only to our users. The ability to update content in real time and protect sensitive information from competitors has been invaluable. Now, everything is standardized, professional, and under our control.”

— Brooke Baldwin, Senior Client Support Specialist

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Looking to improve your customer training?

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If you’re looking to create engaging product videos/articles, we’d love to chat to learn more about your requirements and show you how Clueso could help. Book a demo here or reach out to us at neel@clueso.io.